Showing posts with label content. Show all posts
Showing posts with label content. Show all posts

25 October 2010

Who Needs Content?

I got your content! Tons of it in fact ... it's everywhere and most of you are not taking advantage of it. Today I want to go over just one more super cool source. What do I mean by content? So glad you asked!

- Content for snail mail, flyers and other print material
- Content for emails, e-newsletters and the like ...
- Content for social networking (Facebook, Twitter, etc.)
- Content for blogging (yes, even blog posts!)


NAR's HouseLogic Content Resource

You will need your NRDS # to access the content here, but totally worth the 2 minute or less look-up on your part. The site then guides you through the sharing process.

1. Select the article you want (search by theme or keyword, click on more to read the full copy

2. Choose how you want to share the article - your choices are Facebook, Twitter, email, blog, website, e–newsletter, or printed handout

3. Share articles with your clients and customers


Quick Tip: For those of you with Facebook Business Pages - note that the Facebook share here will post to your personal profile. Instead, select Read More and copy the full article. On your Facebook Business Page you can add the copied content as a note or just as a link on your wall. I like the first option better, because you will have the content saved as a note if they ever mess with the link.

Still curious? Watch the video:

20 October 2010

Website Must Haves with Kim & Stef

Just wanted to share our presentation for Technically Speaking at the Suburban West Realtor® Association for tonight ... "Website Must Haves" by Kim Wood & Stefanie Hahn

Website Must Haves
View more presentations from Stefanie Hahn.

Thanks all! Go Phils :)

05 March 2010

Keepin it Fresh

Facebook Fan Pages are all the rage now that everyone knows about their Google juice. Getting started is easy - too easy. It's the keeping up with it that is hard. Why? Well, for the very reason that Google loves Facebook Fan Pages in the first place - fresh content.

A few ideas ... beyond posting your listings (well durrr, everyone is doing that):

1. Post photos - not just of your listings, but of the community you work in, your favorite spots around town, or even your happy customers at the settlement table

2. Post links - to helpful information (tax credit, state/county/township news, community events, your favorite places to go, eat, hang out and shop

3. Post notes - you can use the Notes section as a blog of sorts ... when you create a new note, it will post to your fan page wall

4. Post videos - take a quick video ... you can talk about the latest market stats in your area, talk about different areas in your community and why they are so cool/interesting/fun, even a little video about you

5. Post events - create a new event when you are having an Open House or Brokers Open and invite your fans to attend

Remember you WANT people to comment on what you are posting and when they do - you should be commenting back. Even if it's just a "hey thanks for commenting". Let your fans know that you appreciate their fandom and recognize their comments.

Don't forget to share your page with the world. Similar to a website, you have to tell people about your Facebook Fan Page everywhere if you want them to actually check it out. Once you reach 30 fans, you can get your own Fan Page username (www.facebook.com/yoursupercoolpage) by going to www.facebook.com/username and setting up a name for your page. Once you have your Fan Page username, share it everywhere - your website, your email signature, your online profiles, even your print materials.

Have a great weekend!

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