16 December 2010

What's on YOUR To Do List for 2011?

This is the time of year when I write, record, PowerPoint and prep for the coming year. There is so much to be excited about in 2011 that I can barely contain myself! A few things on my list ...

1. Mobile mobile and more mobile

Office visits will continue to be a priority for me in 2011. I know that you have questions - and sometimes I have the answers! So I will be mobile again in the coming year ... look for the schedule to be posted soon on the company calendar. Along those same lines, I know are you mobile too! I plan to explore and teach as many mobile tools as you can all digest! I am really rooting for you all to get the smart phones I know you put on your holiday wish list.


2. Video-palooza


In 2011, I am planning to record many of my how-to presentations that I usually write out for you. Look for a new video every Friday in your email and posted here!


3. Let's do lunch

In an effort to get my happy smiling face in front of you more often, I invite you to have lunch with me on Mondays. Well, I will be teaching via webinar, but you can watch while you lunch. I am putting together a survey to see what topics you might want to hear about ... you pick em and I will teach em!


4. New Agents - new experience!


I have significantly changed the New Agent Training Program around this year - in both schedule and material. In addition to the training programs, I have a new agent blog launching and New Agent Night Out's on the 2011 calendar for sharing knowledge and networking.


So get excited with me about 2011! We have so much to look forward to together.

17 November 2010

The Fab Five

Happy Wednesday! Just wanted to give you a little presentation that I created for a meeting with the Chester & Delaware County Home Builders Association this morning. The presentation focuses on 5 tools (The Fab Five) that you can implement to in your business to ...

1. Save money!
2. Create an online presence
3. Get some Google juice
4. Connect with your consumers, vendors and peers

As a side note ... I was on a panel with Lou Tilley! He is super nice and we had a nice banter going during his presentation.

15 November 2010

Begin at the Beginning

I was asked to teach a class for an office who wanted to know the latest and greatest in the world of social media. However, when I started my research for the class, I found that their website and the sites of their agents seemed disjointed, unfinished and in need of an update. I realized that I could not in good conscious have them do all sorts of great work and sharing on social media just to point consumers back to less than awesome sites.

I would recommend that you begin at the beginning as well. Or, in some cases, revisit your starting point. If you are pushing traffic back to your website - make sure it's current and professional. As we wind down 2010, take some time to update your photo, check your links, freshen up your homepage and profile pages.

Before 2011 begins, you can freshen up your social media profiles as well. Update your LinkedIn profile - tweak your job descriptions, add your groups and affiliations and get recommended. Peer reviews matter more than what you say about yourself! Check your Facebook profile and make sure your contact information is current, review your friend lists and privacy settings. Are you sharing more than you realize? Revisit your Twitter account. Tighten up your bio, add some more followers, create a few lists and share relevant content. Don't forget to show some personality on Twitter!

Video is here to stay - make 2011 your year to set up a You Tube account, buy a Flip camera and tripod and try a few listing videos. Don't put this off any longer! When you post a video, use your keywords just as you would in a blog post or on Twitter.

Begin at the beginning - go through all your online websites, company profiles, social media accounts and wherever else you hang out online and make sure your information is current. Is it time to revisit your keywords? Do you need to drop a keyword or two and add others? Focus on this work now while you have time and before the new year hits.

Cause you know I will have a brand spanking new To Do List for you in 2011 :)

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