If you haven't been there in awhile, it's time to go back and check out Zillow. I received an email from Sara Bonert at Zillow on Friday with links to a few helpful videos to get you started. I have embedded these videos below for you convenience.
To begin, set up a profile and get involved in the conversation in the Advice section. In this clip, Sara explains how to set up a profile and she gives you the skinny on Zillow Advice.
Zillow also offers free marketing tools - check out the full list on Zillow Pros.
Next, begin marketing yourself on the site. In this clip, Sara explains a few of the ways real estate agents can market themselves on Zillow. Keep in mind that our listings are already being syndicated to the site, so you will not need to manually post your listings.
Finally, get all of the details you need on the "zestimate". Sara explains the "zestimate" - including how Zillow calculates the number, when they update the information and the challenges of accuracy with the zestimate.
Watch this if nothing else - it's important to know how Zillow comes up with the number and the issues of accuracy involved.
For more information, check out the Zillow News channel on YouTube.
Enjoy your Sunday! Thanks Sara :)
Thank you for posting the videos, I hope that they are helpful. We will continue to make more as we roll out more tools for real estate professionals. They aren't there yet, but soon all videos will be housed at www.REPros.com. While the videos aren't there yet, many links to everything I talked about in these videos are there, easily organized for Realtors to get started.
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